Feasibility of International Trade: MEIA Cohort

MEIA has partnered with World Trade Centre Winnipeg to offer the Feasibility of International Trade course to our members.

Determine whether new business opportunities are viable, and if the potential benefits outweigh the risks and costs.

  • Situational Analysis: Determining Current State and Opportunities for Growth.

  • Cost and Pricing Analysis: Analyzing the Numbers.

  • Risk Analysis and Management: Analyzing and Mitigating Risks in International Trade.

By the end of this course, you will understand if international trade is feasible for your business and what is required to set you up for success.

Get the complete course outline: Download the syllabus

Course Description

The Feasibility of International Trade course examines the critical steps and decisions needed to determine the feasibility of potential international trade initiatives. Market research, analysis of organizational readiness, cost analysis, and risk analysis are all required to decide if a concept fits with a company’s strategic direction and improves the bottom line of an organization.

Schedule

This course will be delivered over a four-week period, consisting of 4 four-hour sessions held online weekly. Following the conclusion of the course, you will have one month to complete the online FITTskills examination.

Course Format

You’ll receive your Feasibility of International Trade textbook in eBook format prior to the commencement of the course. Each week you will receive the presentation deck for that week’s lesson, including case studies.

If you are interested in the course, contact Heather Roscoe at hroscoe@meia.mb.ca to register.

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